Market Research Analyst

AAR Consulting Group P/L

Sydney NSW (Hybrid)

Market Research and Analysis (Marketing and Communications)

Contract/Temp

77 per hour inclusive of super - 7 hours per day

Low application volume

Our client is a high profile, NSW government agency that provides support and economic stimulation for a broad range of businesses in tourism and creative industries

Role Description

The Market Research Analyst is responsible for conducting quantitative research and analysis of information and data from the visitor economy; utilising a range of tools and technologies to inform policy, strategic planning and decision making 

Responsibilities include:

Lead and undertake research, analysis and reporting to deliver key insights and findings to various stakeholders via reports, snapshots, briefings and presentations

Undertake data analysis and quantitative market research activities to deliver tourism visitation, commercial aviation, commercial accommodation and/or visitor economic insights to stakeholders

Oversee stakeholder enquiries and ensure high quality and relevant data and information are provided

Contribute to the production of high quality research reports and publications for distribution

Provide expert advice on tourism data, issues and trends to support informed decision making and program development

Mentor and lead junior team members on tourism data, methodologies and reporting processes

Manage relationships with internal and external stakeholders to ensure both the agency requirements and visitor economy strategic objectives are met

Contribute to continuous improvement across the Division - including reviewing and maintaining work processes and procedures and recommending opportunities for efficiency

Skills and Experience:

Tertiary qualifications in statistics, economics, marketing, behavioural science or equivalent

Prior consumer market or service industry research and data analytics experience in Australia

Advanced proficiency in at least one data analytics language (e.g. SQL or Python) and one data manipulation / visualisation tool (e.g. Power Query or Power BI) - enabling the independent design, automation, and delivery of interactive dashboards directly from large scale, raw data sources

Have the ability to source, extract and analyse tourism and other secondary data sources

Experience delivering quantitative surveys, dashboards and analysis and generating insights and reports

Demonstrated knowledge of a range of analysis and reporting techniques, technologies and tools

Well developed oral and written communication skills and experience liaising with various stakeholders

Consultant: Colin Massey

Keywords: Market research, quantitative research, data analytics, reporting, SQL, Python, Power Query, Power BI, tourism, aviation, reports, data analysis

At AAR Consulting Group we embrace diversity, inclusion, and equal opportunity. We encourage and support applications from people with a disability.

NOTE: Never make payment to any employer, person, company, contractor or agency to get hired for a Job.

Reach out to discuss any accommodations or adjustments that may be needed during the recruitment process via careers@aarconsultinggroup.com.au or 0291148300