Digital and Social Manager

Forward talent

Sydney NSW (Hybrid)

Marketing Communications (Marketing and Communications)

Full time

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Forward Talent is partnering with Laneway Festival to find a Digital and Social Manager who knows their way around a content calendar as well as they know a festival lineup.

This is a role for someone who lives and breathes social, thinks in content, and gets genuinely excited when a campaign drops. You're proactive, detail-obsessed, and the kind of person who spots what needs doing before anyone has to ask.

You thrive when working collaboratively, and equally embrace the freedom that comes with owning your work independently.

The Role

You'll own the digital execution for one of Australia's most loved and celebrated music festivals. Instagram, TikTok, eDMs, paid media coordination to you're keeping it all moving, consistent, and performing. Reporting to the Head of Content, you'll work closely with a small, tight-knit team that creates something unforgettable for thousands of people every year.

What you'll be doing

Leading platform-specific strategy across Instagram, TikTok, Facebook, YouTube and beyond

Managing the content calendar, day-to-day publishing, and campaign planning across key moments: lineup drops, artist announcements, on-sale

Writing and distributing eDMs across AU and NZ, tracking performance and applying learnings

Managing the media agency relationship to briefs, budgets, approvals, performance

Driving real-time social coverage on the ground during festival season

Reporting on digital performance and feeding insights back into strategy

About You

This is a role for someone who takes ownership, brings ideas to the table, thrives in a small, high-performing team and isn't afraid to roll up their sleeves when the moment calls for it. You're highly organised, detail-oriented, and thrive in a fast-moving environment.

Proven social channel management with strong platform fluency

Exceptional written communication to you triple-check before anything goes live

Know your way around Monday.com, mailchimp (or similar), Laylo (or similar), webflow, and all gsuite applications.

Hands-on eDM experience, including copy, scheduling and analysis

Comfort with performance data and translating it into action

Experience in live events, festivals, or fast-paced campaign environments (preferred)

Why you'll love it

Real ownership. Creative input that actually shapes the campaign. A team that genuinely loves what they do. And festival season as your highlight reel.

Keen? Hit apply with your CV and a short note on why you're the one. We'd love to hear from you.

At Forward talent, we're committed to equity and inclusion in our hiring practices. If you require any adjustments or support to apply to we're here to help.

NOTE: Never make payment to any employer, person, company, contractor or agency to get hired for a Job.

please reach out to vanessa@forwardtalent.com.au