Build, plan and implement the overall digital marketing strategy
Manage the strategy
Manage and train the rest of the team
Stay up to date with the latest technology and best practices
Manage all digital marketing channels
Measure ROI and KPIs
Prepare and manage a digital marketing budget
Oversee all the company’s social media accounts
Manage and improve online content, considering SEO and Google Analytics
Build an inbound marketing plan
Forecast sales performance trends
Motivate the digital marketing team to achieve goals
Monitor competition and provide suggestions for improvement.
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